Having a hard time deciding what type of PR you want to do? In our career panel, we will have a representative from each industry sector compare and contrast the different parts of the PR industry. This interactive panel will discuss the issues that young professionals face. The career panel will take place from 3:00-4:00.
- Corporate: Susan Baba Gillete/P&G
- Agency: Rachel Leamon Burson-Marsteller
- Non-Profit: Lauren Reilly Simmons College
- Government: Laura Oggeri Senate President Therese Murray
Panel Member Bios:
Susan Baba Gillete/P&G
Susan Baba is a Male Grooming Communications manager for Procter and Gamble. With over six years of brand communications experience, Susan’s expertise is in experiential marketing, traditional PR, and social media. Throughout her time at P&G, Susan has led million dollar campaigns for Olay, Dawn, Febreze, and Mr. Clean and currently manages the North America Gillette and Braun brands.
Susan received her BSBA in Business Marketing from the Ohio State University in 2007.
Rachel Leamon Client Executive, Technology Practice Burson-Marsteller
As a Client Executive in the Burson-Marsteller Technology Practice, Rachel Leamon currently works on the SAP team. She specializes in media relations and content development.
Rachel focuses on SAP Analytics and Cloud solutions, developing strategic media campaigns and writing press releases, bylines and pitches. She advises her clients on creative media strategies and strengthens SAP’s relationships with reporters in order to increase awareness of SAP’s brand.
Before Burson-Marsteller, Rachel supported media and analyst relations programs for telecom and technology clients at March Communications, a Boston-based technology PR agency. She has also held internships at The Associated Press, NPR and The South End News. Rachel received her Bachelor of Science in Journalism from Boston University.
Lauren Reilly Simmons College
In May of 2012, Lauren Reilly joined the Office of Alumnae/i Relations & Annual Giving atSimmons College as the Director of Annual Giving. In this role, Lauren oversees a strategic fundraising plan that raises $3 million plus for the Simmons College Annual Fund.
Prior to joining Simmons College, Lauren worked as the Director of Development at the Women’s Lunch Place, a daytime shelter for poor and homeless women in Boston’s Back Bay. She was responsible for raising $1.6 million annually from individual and institutional funders. In addition to fundraising, Lauren managed the organizations communications and public relations efforts and its event production. During her three year tenure at the Women’s Lunch Place, Lauren led her team to surpass revenue goals, setting organizational records for three signature campaigns. Most recently, Lauren led the fundraising and outreach efforts for a $3.2 million capital campaign in an eight month period.
Prior to joining the Women’s Lunch Place, Lauren worked as the marketing specialist for the Boston Bar Association and Foundation. She was responsible for managing corporate sponsorships, event planning and execution and increasing the non-dues revenue thru creating and selling advertisements for the Boston Bar Journal and online publication BBA Week. Upon college graduation, Lauren served as an AmeriCorps VISTA in Chicago.
Lauren holds an MBA from the Heller School for Social Policy and Management and a BA in marketing from Simmons College. She is a member of Women in Development and the Heller School Alumni Board.
In December of 2011, Lauren completed her fellowship at the University of Massachusetts Boston, Emerging Leaders Program.
Laura Oggeri Senate President Therese Murray
Laura joined the Office of Senate President Therese Murray as Deputy Director of Communications in May 2011. In this position, Laura regularly drafts speeches for Senate President Murray that focus on a range of topics including economic development, policy initiatives, opportunities for women, international business connections, state budget and efforts to support small businesses. She served as the primary writer for Senate President Murray’s speech to the Greater Boston Chamber of Commerce in April 2012 that discussed current legislation and announced a proposal to support workforce development in Massachusetts and for the Senate President’s inauguration speech that was delivered to the Massachusetts Senate in January 2013. Laura also develops press releases, responds to media requests and coordinates media interviews for Senate President Murray.
Previously, Laura worked at MSLGROUP in Boston as Senior Account Executive after joining the office as an intern in May 2009. A member of the corporate and public affairs teams, her work spanned across each of the office’s core practice areas, including healthcare, consumer and cause marketing and Laura was tasked with specific assignments as they relate to media relations, strategic planning, crisis communications and new business. At MSLGROUP, Laura worked on a variety of corporate, healthcare, consumer and cause marketing account programs for the Massachusetts Association of Health Plans, Blue Cross Blue Shield of Massachusetts, Hawaii Pacific Health, Hawaii Pacific University, Best Doctors, Pearson Learning Solutions, Sodexo and Pfizer, to name a few.
Laura graduated Magna Cum Laude from Boston University in January 2010 with a Bachelor of Science degree in Communications. While at Boston University, Laura was on the Executive Board of the Public Relations Student Society of America for two years, acting as Social Media Director and Vice President, and led the student-run PR agency.